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Managing Brand Equity: Capitalizing on the Value of a Brand Name

by Aaker, David A

Reprint

Price: $45.00
from: Rose's Books, IOBA


  • Seller Inventory #: 017325
  • Format: Hardcover
  • Book condition: New
  • Jacket condition: New
  • Edition: Reprint
  • Binding: Hardcover
  • ISBN 10: 0029001013
  • ISBN 13: 9780029001011
  • Publisher: Free Press
  • Place: New York
  • Date published: 1991

New York: Free Press, 1991. New York: Free Press, 1991. Reprint. SIGNED BY AUTHOR inside front board. 8vo. Hard cover binding, 299 pp. New in new dust jacket, protected with an archival-quality mylar cover.. Signed by Author. Reprint. Hard Cover. New/New. 8vo.